NY Startup Law

A businesslaw blog for New York entrepreneurs by Marc Law Associates PLLC

WHY YOU MAY NOT HAVE TO REGISTER YOUR TRADEMARK TO PROTECT IT

A trademark is generally a name, logo, or other form of distinction that a company uses to brand it’s product by prohibiting competitors from using the same distinction to market similar products. Service marks are the same except they’re used to distinguish a service. Trade dress is somewhat newer and refers to any uniqueness in […]

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The Abc’s OF THE NEW YORK DATA BREACH NOTIFICATION LAW

Every internet based business, especially those that use and  store its users’  personally identifiable information (PInfo) needs to safeguard it’s site from security breaches and cyber attacks. Thus security should be an integral part of pre-launch planning for any company doing business on the web. However, sometimes no matter what precautions or how much risk […]

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IS IT REALLY NECESSARY FOR NEW YORK COMPANIES TO INCORPORATE IN DELAWARE?

As a New York business attorney, most of my smaller business clients opt to incorporate in New York. However, some of the more sophisticated or larger entrepreneurs ask me whether or not they should incorporate in another state altogether. Most ask about Delaware. In this post, I will present a brief comparison  the advantages and […]

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ILLINOIS MAY BE THE SECOND STATE TO BAN EMPLOYERS FROM ASKING APPLICANTS FOR SOCIAL MEDIA PASSWORDS.. SHOULD NEW YORK FOLLOW SUIT?

Illinois may follow Maryland’s lead in passing legislation that ban what is now becoming part of the hiring process nation wide, asking job applicants for their social media passwords as part of the employment screening process. The Illinois Senate voted unanimously to pass this bill on May 23rd. The House had already approved the bill on […]

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THE 3 MAIN THINGS YOU NEED TO KNOW BEFORE ISSUING A SOCIAL MEDIA POLICY

One of the first things a company should do prior to hiring anyone is create work policy in a written form to give to all employees so that they will know what conduct you will and will not tolerate as an employer.  In this brave new world of the Facebooks, Linked Ins, Googles, etc. many […]

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THREE ESSENTIAL ADVISERS OF THE BULLETPROOF STARTUP

Okay here it is, my first post.  I thought I’d start off with a basic topic that should be considered prior to opening up the doors to your coffee shop, massage parlor, internet ad agency, or whatever your dream is; hiring the right support team. The best combination or team of advisers should consist of […]

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